Portal Masters can now wield the power of choice as they defend the Cloudbreak Islands and battle the evil Kaos (and his mom) when the magic of Skylanders SWAP Force™ hits store shelves nationwide today. Available now for Nintendo Wii, Nintendo Wii U, Nintendo 3DS, the Xbox 360 games and entertainment system and PlayStation®3 computer entertainment system as well as day-and-date for PlayStation®4 and Xbox One, Skylanders SWAP Force introduces an all new innovative play pattern — swapability - that lets players freely interchange the top and bottom halves of 16 special characters by mixing and matching their powers and moves into more than 250 unique character combinations*, that are brought to life in the game.

 

NEW YORK, NY - OCTOBER 13: In this photo distributed by Activision Publishing, Inc., fans flock to t ...

 

NEW YORK, NY - OCTOBER 13: Fans flock to the Skylanders SWAP Force boutique inside Toys"R"Us Times Square in New York City during the Skylanders SWAP Force launch event on Oct. 10, 2013. Skylanders SWAP Force launches today in North America.

 

The third installment in the popular franchise, Skylanders SWAP Force is already positioned to be one of the must-have games this holiday having been named to the 2013 Toys"R"Us® "Fabulous 15" on the company's Holiday Toy List as well as TimeToPlayMag.com's Most Wanted List and Toy Insider's Hot 20 Holiday Toys of 2013 List.


"Skylanders is a brand built on one thing: magic. With each and every Skylanders title, we want to deliver new, delightful innovations to our young fans that continue to blur the lines between physical and digital play," said Eric Hirshberg, CEO of Activision Publishing. "With Skylanders SWAP Force, we've taken this genre to a whole new level by giving players the greatest power of all: choice. In a franchise known for breakthrough innovation, I have no doubt that SWAP Force is our most innovative Skylanders game yet. And we're thrilled to share it with fans of all ages all over the world today."

 

Building on the franchise's signature gameplay and collectible toy experience, Skylanders SWAP Force pushes the boundaries of innovation and imagination with an all new play pattern — swapability — that gives kids more choice than ever before over how their SWAP ForceTM characters fight and move. Set in a richly detailed next-generation world, the game takes kids on an all-new adventure with 40 new collectible characters each with unique powers and personalities -- 16 new SWAP ForceTM characters, 16 core Skylanders characters and eight new LightCore™ characters. Additionally, fans can play Skylanders SWAP Force with their entire collection of 100+ characters from Skylanders Spyro's Adventure® and Skylanders GiantsTM.


Skylanders SWAP Force features a new next generation graphics engine** that brings the game's detailed characters and rich environments to life like never before. The game also features new abilities — such as flying, climbing, and teleporting — which can be used throughout Skylands. Friends and family can join the fun with drop-in/drop-out cooperative play as well as experience action-packed gameplay in various Battle and Survival Modes that feature all new arenas.

 

Additionally, players can embark on an all new unique Skylanders SWAP Force adventure on the Nintendo 3DS that features game levels and story that are unique to this platform. The 3DS version also includes three new characters — Rattle Shake, Volcanic Eruptor, and Free Ranger — which are not found in any other Skylanders Starter Pack. All characters introduced in Skylanders SWAP Force will also be playable on Skylanders Lost IslandsTM and Skylanders BattlegroundsTM mobile games, both of which are available on iOS on October 13 and on Android on November 1.

¹ Based on revenue, according to The NPD Group, Gfk Media Control® and Activision internal estimates, including toys and accessory packs

*Requires purchase of all 16 SWAP Force Skylanders.

**High resolution graphics not available on Nintendo Wii and Nintendo 3DS.

Activision Publishing, Inc. and Marvel Entertainment, LLC today revealed The Amazing Spider-Man 2™ video game is planned to launch next spring, alongside the Sony Pictures Entertainment feature film of the same name. Developed by Beenox, the same game studio behind 2012's original hit The Amazing Spider-Man™, this all-new third-person action-adventure video game builds on the story of the previous game with an alternative take on the events of the upcoming movie, while also giving players an enhanced, free-roaming web-slinging experience through a greatly expanded New York City.

 

"The first The Amazing Spider-Man game gave players their own beautifully animated, free-roaming city of Manhattan to traverse and explore — a playground of majestic scale in which to live out our common hero fantasies," said Thomas Wilson, Co-Studio Head of Beenox. "And the overwhelming message from fans was: 'MORE!' That's what our team is working toward with The Amazing Spider-Man 2 — we're giving gamers more abilities, more upgrades, more challenges, and more freedom to progress. And with the game launching alongside the new movie, offering an expanded interactive experience beyond the film, fans of the franchise won't want to miss playing it."

 

In The Amazing Spider-Man 2, players once again assume the role of the iconic Super Hero in a unique side-story inspired by the feature film but set in its own continuity. Throughout his journey, Spider-Man will encounter a number of new foes as well as some old friends, as he confronts a new threat to his beloved city. The narrative will give Peter Parker, Spider-Man's nerdy photojournalist persona, a greater role in the spotlight, as he investigates the complicated motivations and unique personalities behind the menagerie of Marvel menaces threatening Manhattan.

 

As Spidey, players will be able to free-roam through a greatly-enhanced Manhattan cityscape, one set to offer livelier, more engaging opportunities with which to put his sensational skills to use. Central to the expansive depth and detail being poured into The Amazing Spider-Man 2 video game is the new "Hero or Menace" system, which incentivizes Super Hero behavior by rewarding the web-slinger's crime-fighting efforts, and adds consequences for letting criminality fester. Spider-Man's personal brand of web-swinging and up-close-and-personal combat will see a variety of new features as well.

 

The Amazing Spider-Man 2 video game is planned to launch alongside the feature film next spring for PlayStation®4 and PlayStation®3 computer entertainment systems, Xbox One, the all-in-one games and entertainment system and Xbox 360 games and entertainment system from Microsoft, Nintendo's Wii U™ system and Nintendo 3DS™ hand-held system, and Windows PC. The game is currently rated "RP" (Rating Pending) by the ESRB. For more information on The Amazing Spider-Man 2 video game, please be sure to visit www.TheAmazingSpiderManGame.com and follow us on Facebook at www.facebook.com/TheAmazingSpiderManGame.

Activision Publishing, Inc. announced Skylanders Boomcast a series of online webisodes — which debuts Friday, "SWAPtober" 4 on the Skylanders YouTube channel. Offering a weekly glimpse into the magical world of Skylands, Skylanders Boomcast will be hosted by actor Zachary Gordon (Diary of a Wimpy Kid) as he brings fans the latest Skylanders franchise news, gameplay tips and tricks, fan art, character spotlights, exclusive interviews with the Skylanders team and more, straight from the source.

"Our young fans have a tremendous appetite for all things Skylanders. Skylanders Boomcast is an innovative way to turn marketing content into entertainment content," said Eric Hirshberg, CEO of Activision Publishing. "This will be the destination where our fans can dive deeper into the world of Skylanders than ever before."

The show's launch kicks-off SWAPtober, a month of activities celebrating the newest Skylanders game — Skylanders SWAP Force™, which will hit stores on October 13 in North America, October 16 in Australia and October 18 in Europe.

"I'm so honored and excited to be a part of Skylanders Boomcast! The fact that I get to bring Skylanders news to Portal Masters around the world is a dream job, and I can't wait to see what amazing things fans will bring to the table," said Zachary Gordon, host of Skylanders Boomcast. "It's been really great working with Activision on this project, and I just know that fans will love what the team has in store for them."

Skylanders Boomcast was created by Activision Publishing, Inc. and is a MATTER/Edelman Production in association with RadNerd Productions.

Pre-Order Now at Participating Retailers for Invite-Only Access to Beta

Shared World Shooter Game Launches Next Spring


Be among the first to blaze a trail through the wild frontiers of Destiny, the next evolution of entertainment from the creators of Halo®, and the company that brought you Call of Duty®. Activision Publishing, Inc. and Bungie today announced that fans who pre-order the game at participating retailers worldwide will get early access to the Destiny Beta, which will include a diverse sampling of major activities featured in the full game. The Beta will begin in early 2014 on the PlayStation®4 computer entertainment system; PlayStation®3 computer entertainment system; Xbox One, all-in-one games and entertainment system and Xbox 360 games and entertainment system from Microsoft.

 

To celebrate the announcement, Activision and Bungie have released a new trailer entitled "The Moon," featuring a highlighted destination in the game, and the Hive, one of the four enemy races featured in Destiny. http://www.youtube.com/watch?v=eAbpZfqE8r4

 

"We have no doubt Destiny is not only a great action game but also the next great entertainment property," said Eric Hirshberg, CEO of Activision Publishing. "That means we're putting all our creative support, and all our expertise in creating blockbuster franchises, into a colossal Destiny Beta that we believe will set a new bar for the next generation of games. Fans have a lot to look forward to in 2014."

 

"Destiny is the most ambitious game we have ever made, and it's our chance to transform the way you experience a new Bungie universe," said Harold Ryan, Bungie president. "From day one Destiny has been an incredibly bold vision that Activision shares with Bungie. Destiny is a massive universe that is populated by the players, and for that reason we need fans to get their hands on the game, fans all around the world. We can't wait!"

 

Destiny Beta Redemption Codes are only available while supplies last. To see a list of participating global retailers, fans can visit http://www.destinythegame.com/wheretobuy. Upon pre-ordering the game at a participating retailer, fans can visit http://bungie.net/beta and follow the instructions on the page to secure their spot in the Beta. The required 9-digit entry code will be printed on their receipt, on a flyer distributed at time of purchase or sent via email through their respective retail rewards program. Fans that pre-ordered before October 1st 2013 and qualify for this offer are automatically entered into the Beta and will receive their entry code from their retailer via email. All questions or concerns related to the Beta code should be brought to the attention of the retailer.

Activision Publishing, Inc. is celebrating the month of "SWAPtober" as the magic of Skylanders SWAP Force sweeps the globe heading into the game's launch on Sunday, SWAPtober 13th and beyond. Lucky Portal Masters will have chances to win copies of the Skylanders SWAP Force game, explore the world of Skylanders in Times Square, and more during the month-long activities.

 

Kicking off SWAPtober, Activision will be giving away one Skylanders SWAP Force Starter Pack per day from October 1-31 via the official Skylanders Twitter channel (@SkylandersGames). Portal Masters can visit Skylanders.com to mix and match their favorite SWAP Force™ characters out of the more than 250 possible combinations. Fans can then tweet their favorite SWAP Force character combination along with a suggested catchphrase using the hashtags #SWAPtober and #Skylanders for the chance to win one of the daily Skylanders SWAP Force Starter Pack giveaways, which will be available after the game's launch.

 

On October 10, Skylanders, one of the world's most successful video game franchises1, is partnering with Toys"R"Us® to bring Skylands to life with "SWAPtoberfest"—a celebration in Times Square where fans will have the chance to be among the very first to play the game before it's available at retail. SWAPtoberfest will feature Skylanders SWAP Force-themed activities, photos with Skylanders costumed characters as well as chances to win a Skylanders SWAP Force Starter Pack and special Skylanders-themed merchandise from top companies like MEGA Brands, Rubie's Costume Company, Hybrid Apparel and Power A.

 

On Saturday, October 12 and Sunday, October 13, the Toys"R"Us international flagship store in New York City will celebrate the launch of Skylanders SWAP Force with one-of-a-kind in-store experiences, including game demos and giveaways (while supplies last).

 

Skylanders SWAP Force was recently named as one of the 2013 Toys"R"Us "Fabulous 15" on the Toys"R"Us Holiday Hot Toy List. The game will be available in North America on Xbox 360™, PlayStation® 3, Nintendo Wii™, Nintendo Wii U™ and Nintendo 3DS™ on October 13; in Australia on October 16; and in Europe on October 18. It also will be available day-and-date with the launch of Xbox One™ and PlayStation® 4.